According to industry statistics, it is estimated that 20-25% of service drive customers have positive equity in their cars. For every 100 customers that means 20 to 25 opportunities to turn service into sales. With SmartDrive technology, instant alerts can notify all parties that the service customer has either dropped off his vehicle or arrived to pick it up. Through seamless integration, the information instantly flows into the used car managers appraisal workflow each day, creating the ultimate process for capitalizing on service drive opportunities.

While there are a few other companies that do this, RedBumper’s tool goes a step further. SmartDrive integrates these vehicles directly into a manager’s appraisal cue each day. The manager gets every detail needed to evaluate the value of a vehicle. Once the value is determined, the manager is alerted to every new and used vehicle in their current inventory that they can sell to the customer that day, for the same exact payment or less. The message is very simple: “We need your car and you can be driving a brand new one today, with no money down and the same payment you have today.”

RedBumper also harvests leads from historical sales.  Using algorithms similar to those used in the service drive, we can determine which vehicles are in a positive equity position right now.  These units are automatically sent to the manager’s appraisal cue each day as well as emailed to him each morning.  Now, not only can dealers sell new vehicles but they can also acquire great pre-owned inventory in a tight market.